Sunday, October 31, 2010

Grooms - an important part of the planning



bloom boxx was honored to be part of the NYC launch party for "Staggered", a wedding web site geared for grooms. After great success in the UK, Staggered has launched their US web site - http://www.iamstaggered.com/usa/ Most people still think of a wedding as the "bride's" big day. Well a bride isn't a bride without a groom. bloom boxx is well aware that it is becoming increasingly more common to see grooms involved in the planning process, even when it comes to wedding flowers. Less often does the weight of the planning, and budget, fall on the bride's parents. In today's economy, many couples are taking on all of the planning, and footing the entire bill, themselves. Staggered brilliantly speaks to the groom audience, and bloom boxx is happy not just to have been part of the launch party, but to champion for Staggered's success for speaking to the ever important male segment of the wedding market. About the launch party, and within there is a link to photos: http://www.iamstaggered.com/usa/featured/we-went-and-threw-ourselves-a-party

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